The Indian Media and Entertainment industry is on an impressive growth path. High penetration, a rapidly growing young population and increased usage of 3G, 4G and portable devices are driving the demand. The industry is expected to grow at a much faster rate than the global average rate.
Growth is expected in retail advertisement, on the back of factors such as several players entering the food and beverages segment, e-commerce gaining more popularity in the country and domestic companies testing out the waters. The rural region is a potentially profitable target as well.
Why Velocity MR?
Velocity MR has senior researchers with experience in research, media, and communications agencies.
The team is specialized in achieving large representative sample along with conducting specialized studies across geographies.
*In the last 12 months